A Strong Foundation in Data-Driven Insights
At Mellben Research, data is at the heart of everything we do. With a deep commitment to evidence-based decision-making, we empower organizations across Africa with clear, accurate, and actionable insights rooted in robust research methodologies.

We understand that in today’s rapidly changing landscape, businesses, governments, and development agencies need more than just data—they need intelligence that drives strategy, sparks innovation, and informs impactful decisions. That’s why we combine rigorous data collection with cutting-edge analytics to deliver insights that are both relevant and forward-thinking.

Our Strengths in Data-Driven Research
Pan-African Reach, Local Expertise:
With active operations in SADC countries, Mellben Research brings together global standards with a deep understanding of local contexts. Our extensive network of trained field researchers ensures high-quality, representative data from even the most remote areas.

Integrated Methodologies:
From large-scale quantitative surveys to in-depth qualitative interviews, we design research solutions tailored to the specific needs of each client. Whether the goal is market entry, policy evaluation, customer segmentation, or brand tracking, our tools are built to uncover real-world insights.

Advanced Data Analytics:
Our team leverages statistical modeling, segmentation analysis, dashboards, and predictive techniques to turn raw data into strategic value. We don’t just collect information—we uncover patterns, opportunities, and risks that inform better decisions.

Sector-Wide Expertise:
We serve a diverse range of industries including telecommunications, finance, FMCG, energy, health, education, and public policy, enabling us to bring sector-specific insights to every project.

What Sets Us Apart
Reliable, real-time data collection across the continent
Transparent methodologies and ethical research standards
Insightful reporting tailored to client objectives
A commitment to driving impact through information

At Mellben Research, we don’t just gather data—we deliver clarity and confidence through research. We believe better data leads to better decisions, and we’re here to help you make them.

Reach. Reliability. Real-Time Insights.
Computer-Assisted Telephone Interviewing (CATI) is a core service at Mellben Research—designed to help you collect high-quality data through structured phone interviews. Our CATI approach combines skilled interviewers, robust technology, and proven processes to deliver accurate insights across diverse African markets.

 
What is CATI?
CATI is a telephone-based interviewing method where interviewers follow a script displayed on a computer screen. Responses are entered directly into the system, reducing human error and allowing for real-time data validation and monitoring. It’s an ideal method when face-to-face contact is not feasible and when fast turnaround is required.

 
Why Use CATI Interviews?
Access Hard-to-Reach Respondents: Engage with participants across rural and urban regions, even in areas with limited internet access.

• Cost-Effective Fieldwork: Eliminate travel and logistics costs associated with in-person surveys.
• Faster Data Collection: Launch and complete projects quickly with scalable interviewer teams.
• Standardized Quality: Ensure consistency across interviews through automated scripts and supervision.

Our CATI Capabilities

✔ Full CATI Facility in Botswana
We operate a fully equipped CATI facility in Gaborone, Botswana, capable of handling 1,500 to 2,000 calls per month. Our infrastructure supports both small and large-scale studies with seamless execution.

✔ Skilled Interviewers
Multilingual teams trained in probing techniques and respondent engagement across sectors like FMCG, finance, telecom, and healthcare.

✔ Custom Scripting & Questionnaire Design
We help you design structured scripts that match your research objectives, including logic flows, skips, and validations.

✔ Quality Assurance
All interviews are recorded, monitored in real-time, and reviewed for compliance and clarity.

✔ Regional & Cross-Border Reach
We conduct CATI surveys in multiple African countries, with capabilities for both consumer and B2B audiences.

 
Ideal for:
Customer Satisfaction (CSAT) & NPS Studies
Brand Awareness & Usage (U&A) Surveys
Public Opinion & Policy Research
Financial Services & Inclusion Studies
Post-Campaign Evaluations
Health & Social Research
 
Your Trusted CATI Partner in Africa
Mellben Research is a trusted provider of CATI telephonic interviews for africa market research agencies and end clients alike. Whether you need a standalone CATI study or part of a mixed-method project, we’re equipped to deliver results you can rely on.

📧 Contact us today to find out how we can support your next CATI project.

Trusted. Agile. Insight-Driven.

At Mellben Research, we are more than a service provider—we are your strategic research partner. With a deep understanding of African markets, a commitment to methodological excellence, and a flexible approach to client needs, we deliver data that drives action and insights that inspire progress.

1. Regional Expertise, Local Presence
We operate across multiple African countries with an extensive network of field teams, supervisors, and researchers who understand local cultures, languages, and market dynamics. This gives us the edge in collecting accurate, contextually relevant data.

2. Full-Spectrum Research Capability
From qualitative focus groups to large-scale quantitative surveys, we offer end-to-end research solutions tailored to your objectives. Our services span data collection, analysis, reporting, and research support—ensuring consistency, depth, and insight at every stage.

3. Speed and Flexibility
We know timelines matter. Our agile project management approach, combined with digital tools and regional resources, allows us to deliver high-quality results quickly and efficiently—even under tight deadlines.

4. Quality You Can Rely On
Every project we undertake is guided by strict quality assurance protocols. From questionnaire design to field supervision and data verification, we apply global research standards to ensure data integrity and reliability.

5. Insight That Drives Strategy
Our outputs go beyond raw data. We focus on generating insights that are actionable, relevant, and aligned with your strategic goals. Whether you’re launching a new product, exploring a market, or evaluating brand performance, we help you make informed decisions.

6. Responsive, Collaborative Approach
We pride ourselves on being approachable, attentive, and responsive. We work closely with clients to understand their needs, refine research objectives, and adapt our solutions for maximum value and clarity.

Your Questions Deserve Better Answers
Choose Mellben Research for market intelligence that is accurate, insightful, and rooted in local understanding—delivered with professionalism and speed.

Pitch us your research brief and share your budget, our team will work closely with you to explore flexible, tailored solutions that meet your objectives without compromising on quality. Whether you're planning a quick study or a large-scale project, we're here to collaborate, advise, and deliver impactful insights that fit your timeline and resources. Brief Submission

Our Research Team

Our staff are always encouraged to work as a team. They are focused, responsive to clients’ needs and work to help their clients successfully. Our team values are quality, integrity, teamwork and performance. Our staff visit our clients to ascertain the type of services most suitable. They stay on top by never losing sight of the importance of providing a highly personalised, professional and consultative service to our clients. Our staff work closely with our clients on a partnership basis. Their energy and know-how are at the disposal of all our clients.

Dr. Byela Tibesigwa, PhD Economics, University of Cape Town: Byela Tibesigwa is a research Director at Mellben Research. She is also a senior research fellow in the Environment for Development (EfD) initiative, which is a global network of environmental economics research centers. She has a PhD from University of Cape Town and a MA in Economics from University of Botswana. She possesses a thorough understanding of principles and policy analysis in economics with over 15 years of experience in economic research and consultancy. She hopes that her on-going research will make a positive contribution towards improving the livelihoods of sub-Saharan Africans. Dr. Tibesigwa has consulted extensively for various national, international organizations and governments. For more information or to request a proposal email us at: عنوان البريد الإلكتروني هذا محمي من روبوتات السبام. يجب عليك تفعيل الجافاسكربت لرؤيته.

What Sets Our Team Apart

• Experienced Analysts: Our researchers have extensive experience across various sectors including FMCG, healthcare, education, real estate, and government policy.
• Regional Expertise: With a strong focus on the Southeast Asian markets, we provide deep local insights supported by a broad global perspective. 
• Data-Driven Approach: From qualitative interviews to quantitative surveys, we apply rigorous methodologies to ensure data integrity and relevance.
• Client-Centric Mindset: We collaborate closely with clients to tailor each project to specific goals, delivering practical and strategic value.

Our Capabilities Market Feasibility Studies Consumer and Behavioral Research Competitor Benchmarking Brand and Customer Satisfaction Surveys Economic and Policy Impact Assessments Industry Trend Analysis Our team doesn’t just deliver data—we provide clarity, context, and recommendations to help you make confident business decisions in a fast-changing environment.